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Tiffany on Bond Street reports that it has sold several of the far flashier Schlumberger Sixteen Stones bands (below) in larger sizes in both gold and platinum to same sex couples. The simple Flat platinum ring, with a single small diamond with milgrain borders at either edge of the band, is another popular choice. The Etoile band features a random scattering of diamonds discreetly set deep into the band for a romantic take on the night sky. Beyond a wide selection of gold and platinum bands, Tiffany offers diamond-set engagement rings. The “Will You” campaign launched in winter 2016, featured a handsome same-sex couple.
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Looking at more mainstream jewellers, Tiffany was the first international jewellery brand to - shall we say - come out of the closet. He cites as an example a 5-carat cognac pear-shape diamond surrounded by black diamonds that is half-way between a cocktail and engagement ring. Leane also reports a rise in bespoke engagement rings for gay couples and has found ways to make diamonds increasingly masculine. Often the couple will have different rings reflecting their personalities, one usually more understated than the other. In Leane’s experience same-sex couples tend to be traditional only in the fact they wear their engagement rings on their left-hand. It was Alexander McQueen who taught me not to be restricted by the material.”īespoke diamond engagement rings with a masculine edge are on the rise for gay men, such as this 5-carat cognac diamond by Shaun Leane. “The masculinity of the piece overrides the materials. “I make diamonds masculine by designing the overall piece with a man in mind, then I use the diamonds to highlight the form,” explains Leane. That’s how these rings were created and the black and white diamond combination is still one of my best sellers.”Įncouraging men to wear diamonds requires a totally new approach. They loved the concept and symbolism of the interlocking feature as well as the mix of white diamonds with the masculine strength of black diamonds. The couple wanted commitment rings so I made them each a white diamond ring and then later they came back for black diamond versions that slot together to create one ring. Shaun Leane designed the Interlocking rings with black and white diamonds in 1999 for a gay couple and today it is one of his best-selling models (white diamond £2,500, black diamond £2,250).Īlexander McQueen on his runway shows and wanted to bring that aesthetic to jewellery.